Calculator

Direct Mail ROI Calculator

Estimate your return on direct mail campaigns based on list size, mail cost, response rate, and average deal profit.

Campaign Inputs

List Size

Cost Per Piece

Response Rate0.5%

0.1%5.0%

Appointment Rate from Responses15%

5%50%

Close Rate15%

5%50%

Average Deal Profit

Response Rate on a Scored List2.0%

0.5%5.0%

8020IQ Program Cost

Projected Results

Total Mail Cost$4,250

Expected Responses25

Expected Appointments4

Expected Deals0.6

Expected Revenue$6,750

Cost Per Deal$7,556

Return on Investment

59%

Change one input, the response rate, and watch cost per deal move. Want us to run it on your actual territory?

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What If Your Data Was Better?

Same mail spend, same closers, one variable changed: who receives it. The figures below use your own appointment and close rates on both sides, and the 8020IQ column includes the program cost.

Without 8020IQ

Response Rate0.5%

Appointment Rate15%

Close Rate15%

Total Cost$4,250

Deals from 5,000 Pieces0.6

Cost Per Deal$7,556

Return59%

With 8020IQ

Response Rate2.0%

Appointment Rate15% (yours)

Close Rate15% (yours)

Total Cost$6,450 incl. program

Deals from 5,000 Pieces2.3 (4.0x)

Cost Per Deal$2,867

Return319%

How 8020IQ Improves These Numbers

Four platform features that move every metric in the calculator.

Predictive Scoring

Score every property before you spend a dollar reaching them. Only target high-probability opportunities.

Limited Market Exclusivity

Stop competing against other investors using the same lists. Your data is exclusive to your territory.

BuyBox IQ

Your algorithm learns from YOUR closed deals, not generic models. Every cycle gets sharper.

Done-For-You Delivery

No list building, no filtering, no exporting. Curated lists delivered monthly, formatted per channel.

Start Closing More Deals

Check territory availability and see how predictive data performs in your market.

Ready to See Better Numbers?

Most clients see results within 30 days.

Talk to Sales